I wanted to write you this week about the new SMART Green program as I attended its official launch on Tuesday, but the American voters made me to change the plans. They elected the gentleman who had promised to repeal NAFTA and other trade agreements with Canada. Which for us, Canadians, means that the U.S. market will likely be unavailable (or difficult to do business with) in the next 12 months or so. But, IT IS NOT TIME TO GIVE UP AND PANIC.
There is a very good federal funding program, CanExport, that provides 50% of the cost of activities to promote your company, products and services in the NEW export markets, those markets, where you have not exported in the last 24 months. If the U.S. is your largest or the only export market, it is time to start looking for other markets.
As you may also know, I came to grant writing from export consulting and still practice it on the side through a sister company. Watch the short video below, go through the tools and you will have a list of your next priority export markets. The tool mentioned in the video is the Industry Canada Trade Data Online. The link can be found in the description of the video.
P.S. Try to follow the instructions from the video and make a list of your next priority export markets today. For more information about the CanExport Program, financing your activities in those new markets, simply reply to this message.