Export Marketing Assistance (EMA) Program

Amount: Up to $30,000 or maximum of 30% of total eligible project costs over $100,000.

Export Marketing Assistance (EMA) Program is designed to support export-ready companies, associations and not-for-profit entities to engage in export marketing and sales activities outside of Ontario.

Eligibility Criteria

  • Private sector firms established and operating in Northern Ontario that are currently exporting and/or have proven export-ready product/services and capacity.
  • Not-for-profit organizations engaged in export marketing and sales activities that support export development of Northern Ontario private sector firms.
  • Applicants must have previously completed the Strategic Export Marketing Program or can demonstrate preparedness and capability to participate in export initiatives.
  • Minimum annual sales of $500,000 (private sector).
  • Must be a registered business entity (either provincially or federally) for a minimum of two years.

Eligible Costs

  • Marketing and sales activities related to outgoing
    trade missions.
  • Booth rental and related exhibition costs.
  • Translation services designed to promote your
    products and services in targeted markets.
  • In-market activities (show guide, mail-out, other).
  • Return economy airfare for a maximum of two employees.
  • Meals and accommodations for a maximum of two employees with a maximum per diem of $150 per day, per person.
  • Matchmaking activities (prearranged meetings, preparation
    of company profiles, other).
  • Product testing (to meet foreign standards and certification).
  • Marketing and promotional materials.
  • Developing display panels, pavilions and information booths.
  • Market research and intelligence.
  • Ground transportation.
  • Website enhancement/development related
    to export development.

Amount

Companies can apply for support of NEW export development projects based on the following:

  • up to $10,000 or maximum of 50% of total eligible project costs up to $49,999.
  • up to $20,000 or maximum of 40% of total eligible project costs between $50,000 and $99,999.
  • up to $30,000 or maximum of 30% of total eligible project costs over $100,000.

Deadline

EMA funding is for projects approved in 2021 and completed by March 31, 2022.